Sunday, September 23, 2012

Kool-aid..

Not being born and bred in North America, there are some expressions that go by me like they were never said. One is ‘been at the Kool-aid’.

Don’t get me wrong, I knew that it was a drink, but it is only in the last two days that I have been at close quarters with a sachet (packet) of the drink mix.kool-aid-strawberry-sachet-611-p[ekm]171x252[ekm]

So, you get a pitcher and add one cup of cold water, the contents of the sachet and one cup of sugar!!! One whole cup? Are they kidding or what? Maybe less? How about I add a couple of teaspoons or maybe none at all.

Why is this product being marketed with the instruction to use a whole cup of sugar?

If it is designed to taste ok with a whole cup of sugar added, presumably it will taste like dirt with less sugar. I added very little sugar, and my grand-daughter didn’t drink the whole cup of Kool-aid. After she left to go home with her mom, I tipped the rest of it away. Says it all, doesn’t it.

I don’t care if Kool-aid has been around since 1927. There is NO WAY that I will ever let my grand-daughter pick up another packet of this stuff. I would sooner she forgot about the brand name altogether.

Apparently, there is a sugar free version of Kool-aid. Great stuff, well done. So now the makers don’t have to sell sachets like the one on the picture, do they..

North Americans, I call on you to boycott this product if you value your child’s health..